BRAND STRATEGY
I create powerful and strong brands & consider myself to be the “voice of the consumer”. I start of with extensive research & brand workshops to align with your team. From there I will create a foundation and approach to clarify and clearly articulate the brand elements including positioning, purpose, differentiators, core values, tone of voice, visual identity etc. The end product will be a full brand book of guidelines to ensure your brand is cohesive and consistent across all consumer touch points.